Category Archives: Business

Top Ten Marketing Trends to Engage Attendees

By | Business, Insights, marketing | No Comments

During a time when budgets are limited and competition is endless, you need to use your face-to-face time at conventions and meetings as efficiently as possible. As product managers consistently look ahead to predict the next top trends in their respective industries, event managers and exhibitors should use similarly innovative marketing tactics to engage attendees and create brand awareness. Take a quick glance at these top ten marketing trends in the industry to ensure your event participation is fruitful and successful.

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EventSphere Welcomes Meetings Executive Tracy Barrett Janosko

By | Business, News | No Comments

Trade show and meetings executive Tracy Barrett Janosko has joined the EventSphere team. With more than 15 years of sales experience in the industry, Tracy will be based in Texas near Houston. She has a strong network of resources in Atlanta, Chicago and Washington, D.C. She will serve as Vice President of Business Development for EventSphere to focus on new business and continue growing the brand.

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EventSphere Launches New Small-Meetings Booking Solution Powered by Groupize

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Thanks to a partnership between two meeting and technology leaders, meeting planners, especially those who manage smaller meetings, can tap into leading edge mobile-friendly booking for their attendees. The benefit is increased ease of booking and possible increases in participation. It will also help these meeting planners compare rates and services that will result in lower costs and higher profitability.

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Up Your Meetings Game

By | Business, Insights | No Comments

Savvy organizations still offer “wow” events, but they’re doing more with less when it comes to budgets. Here are some ideas for planning must-attend events that leave a spectacular impression without overspending your budget. By infusing new ideas into your meetings, you’ll further engage attendees and set the stage for higher registration numbers going forward.

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